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Let’s acknowledge a problem: the overwhelming amount of marketing tools and tactics business owners are supposed to be aware of and deploy with expert precision. We’re here to help by supplying you with simple tools, tips, tactics, and ideas. You shouldn’t have to know everything about marketing to be successful.


Everyone hates writing long emails (except mom). You know what it’s like explaining 10 things only to get the reply, “I’m not sure I follow.” There has to be an easier way. 

Introducing Loom. This tool has been a life-saver for us. We’re passing along the gold. You can record up to 5 minutes of screen sharing or just your pretty face and send that video link to clients, co-workers, bosses, you name it. No more 30-minute explainer emails. Send a 2-minute video instead! 

Ideas: 

  • Review a proposal for a prospect without a meeting
  • Show that co-worker how to turn off their camera when they want to nap in a Zoom call
  • Create an explainer video for your customer base
  • Dazzle your boss with your new project workflow (and get extra cred for the snazzy video)

Endless ideas! Maybe you have others you can share with us? 

Best part? It’s free (mostly). There’s a limit on storage (100 videos) and length (5 min) for the free version. But the pro level is enticing + it adds team collaboration features. 

BTW, we get no royalty from Loom. We like what they’re doing to make the virtual world better for all.